Marketing
Local Store MarketingGoogle emphasizes ‘Message this business’ in new local search test
Zoe Stimpson·Take notice, Google is testing a more prominent look for the messaging feature in the local search results. Is your business ready to manage text messages from your customers?
Email Marketing5 Ways Email Marketing Can Help Your SEO Efforts
Zoe Stimpson·None of the channels in a digital marketing strategy should exist in a vacuum.
SEOGoogle’s mobile-first indexing now powers over half of Google’s search results
Zoe Stimpson·Google issued an update on the status of its mobile-first indexing initiative.
GoogleGoogle Launches First-Ever Game Based on Google Search Trends
Zoe Stimpson·How much do you know about this year’s top search trends? Test your knowledge of Google Search in 2018 by taking the new ‘Game of the Year’ quiz.
SEO12 Tips to Help You Thrive in Voice, Visual & Vertical Search
Zoe Stimpson·Search is a much more ambient, complex, and multifaceted industry than it has ever been.
SEOCommon SEO Mistakes (And How To Fix Them With Design)
Zoe Stimpson·SEO is a complex matter and one that web designers and developers might feel is best left to copywriters and search professionals to handle.
PPC AdvertisingNew call-to-action extension available for video ads
Zoe Stimpson·Making videos interactive with features like end screens and a call-to-action helps viewers learn about your brand or service and take relevant actions.
SEO10 Important 2019 SEO Trends You Need to Know
Zoe Stimpson·It’s time to take our annual look at what’s ahead for SEO professionals in 2019.
PPC AdvertisingConnected TV Device Targeting, Reporting, & Management
Zoe Stimpson·Starting on Jan 8, 2019 you will be able to target and generate reports for a new device category via the AdWords API – connected TV.
SEOGoogle Launches New Tool That Grades A Site’s SEO Implementation
Zoe Stimpson·Google has launched a new tool that measures many aspects of a website, including how well it follows SEO best practices.
Content Marketing9 Engaging Examples of the Best Headlines to Rally Your Audience
Zoe Stimpson·There’s a reason marketers talk about the best headlines and calls to action more than anything else.
SEOSmall Businesses Need to Watch These 4 SEO Trends In 2019
Zoe Stimpson·An effective digital marketing campaign doesn’t just build “brand awareness.” An effective digital marketing campaign results in the leads your business needs to grow.
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