Marketing
Best Luxury UK Hotels On Instagram 2017
Zoe Stimpson·With over 600 million people now using Instagram [1], it’s clear why hoteliers are flocking to the social platform.
3 Email Tactics For Customer Retention
Zoe Stimpson·In hospitality, success depends heavily on repeat custom.
An Introduction to Google Analytics
Zoe Stimpson·What is Google Analytics? Why do I need it and how will it help my hospitality business? Imagine this scenario.
Why You Need An Email Marketing Strategy
Zoe Stimpson·Strategy is the foundation upon which a business is built. Without a clear strategic framework in place, it is impossible to effectively manage or develop a hospitality company.
Inbound or Outbound – Which Marketing Strategy is Best?
Zoe Stimpson·The way we market hospitality brands, services and products has changed considerably in the last decade.
Is Email Marketing Dead?
Zoe Stimpson·Let’s start with the facts. Right now, according to a report by The Radicati Group, 269 billion emails are being sent daily.
Why Choose MailChimp for Your Hospitality Business?
Zoe Stimpson·When considering email marketing for your hospitality business, it’s vital that you start with the correct structure and systems around you.
What Is Inbound Marketing?
Zoe Stimpson·Over the past 5 years the term “Inbound Marketing” has been rapidly growing in popularity.
Should Instagram be part of your Hospitality Marketing Strategy?
Zoe Stimpson·Instagram is one of the fastest growing social networks today. But, should this social platform be part of your hotel, restaurant, bar or event venue’s marketing strategy?
How to Increase Sales with Inbound Marketing
Zoe Stimpson·Inbound marketing has become one of the most effective marketing methods for generating business online.
SEOHow to Hire an SEO Consultant
Zoe Stimpson·If you’re looking into bringing an SEO Consultancy Firm onboard, Google has released a video on what your checklist should look like.
Why Your Hospitality Email Marketing isn’t Working!
Zoe Stimpson·Email Marketing is a fickle beast. Fact.
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