Email Marketing
Email MarketingHow to Use AI in Email Marketing Without Losing Your Voice
James Ketchell·A practical guide to using AI in email marketing without ending up with generic sludge. Where it helps, where it hurts, and how to keep your brand voice intact.
Email MarketingHow to Use AI to Actually Improve Your Email Marketing
James Ketchell·A practical guide to using AI in email marketing without turning your list cold. Where it helps, where it hurts, and how to keep the human bits human.
Email MarketingTurn Your Newsletter Into a Repeat Revenue Engine
Emily Hartley·Practical ideas for using a business newsletter to drive repeat purchases, deepen loyalty, and compound customer value over time.
Email MarketingEmail Marketing Isn’t Dead—But Your Strategy Might Be
James Ketchell·Most business owners send emails and hope for the best. But if you’re not seeing results, it’s not because email is outdated—it’s because your approach needs refining.
Email MarketingImplementing Effective Email Marketing Campaigns
Emily Hartley·Email marketing remains one of the most cost-effective and impactful ways to connect with your audience.
Email MarketingAlternatives to Email Marketing
Emily Hartley·Hey there, fellow marketer! You’ve probably had those moments, right?
Email MarketingUnlock The Confirmation Email Template
Zoe Stimpson·Unlocking the potential of confirmation email templates is like opening a treasure chest for your business.
Email MarketingHow To Write The Ultimate Sales Follow Up Email
Zoe Stimpson·Sales follow-up emails are an essential component of the sales process that can make or break a deal.
Email MarketingHow to Write a Cold Email
James Ketchell·Are you looking learn how to write cold emails? But not sure how to do it without coming off as spammy or impersonal? You’re not alone.
Email MarketingHow to Write The Perfect Subject Line For Reconnecting Emails.
James Ketchell·What is a reconnecting email?
Email MarketingEmail Marketing KPIs: Tips, Tricks, and Best Practices
Zoe Stimpson·Welcome to the wild and wacky world of email marketing KPIs! If you’re reading this, chances are you’re tired of sending out emails that get ignored or end up in the spam folder.
Email MarketingHow Muc-Off Uses Email Marketing To Win New Customers
James Ketchell·Family owned and managed, Muc-Off is another UK retailer that’s going from strength to strength with its online business.
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