Marketing
SEO9 Tips for Creating Your Best SEO Content in 2019
Zoe Stimpson·In 2019, SEO content will be all about the audience. If you’re looking to improve your content marketing and see real ROI, you have to use practices that will really benefit them.
Google Ad Impressions on Connected TVs Up by Over 80%
Zoe Stimpson·Google’s efforts to expand advertising to TV screens led to an 80% increase in impressions in 2018.
SEOInside Google Marketing: 3 ways we think about SEO
Zoe Stimpson·We as a company spend a lot of time thinking about search engine optimization, or SEO. No small wonder, given that search is at the core of our business.
Local Store MarketingGoogle emphasizes ‘Message this business’ in new local search test
Zoe Stimpson·Take notice, Google is testing a more prominent look for the messaging feature in the local search results. Is your business ready to manage text messages from your customers?
Email Marketing5 Ways Email Marketing Can Help Your SEO Efforts
Zoe Stimpson·None of the channels in a digital marketing strategy should exist in a vacuum.
SEOGoogle’s mobile-first indexing now powers over half of Google’s search results
Zoe Stimpson·Google issued an update on the status of its mobile-first indexing initiative.
GoogleGoogle Launches First-Ever Game Based on Google Search Trends
Zoe Stimpson·How much do you know about this year’s top search trends? Test your knowledge of Google Search in 2018 by taking the new ‘Game of the Year’ quiz.
SEO12 Tips to Help You Thrive in Voice, Visual & Vertical Search
Zoe Stimpson·Search is a much more ambient, complex, and multifaceted industry than it has ever been.
SEOCommon SEO Mistakes (And How To Fix Them With Design)
Zoe Stimpson·SEO is a complex matter and one that web designers and developers might feel is best left to copywriters and search professionals to handle.
PPC AdvertisingNew call-to-action extension available for video ads
Zoe Stimpson·Making videos interactive with features like end screens and a call-to-action helps viewers learn about your brand or service and take relevant actions.
SEO10 Important 2019 SEO Trends You Need to Know
Zoe Stimpson·It’s time to take our annual look at what’s ahead for SEO professionals in 2019.
PPC AdvertisingConnected TV Device Targeting, Reporting, & Management
Zoe Stimpson·Starting on Jan 8, 2019 you will be able to target and generate reports for a new device category via the AdWords API – connected TV.
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