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The Future of Digital Marketing in a Data-Privacy World

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Tougher regulations and rising distrust have companies scrambling to figure out how to create stronger ties with their customers

Companies have long collected data on consumers to determine what people want and who their potential customers might be.

But for anybody doing in business in Europe, how they go about collecting that data just got a lot more difficult. And corporate marketing departments are rushing to figure out what to do next. – Read more

 

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