Facebook Pixel for LeadDigital

Google Announces Store visits “New vs. Returning” Segmentation Now Available in Google Ads

My Post110.jpgAdvertisers who measure store visits can now better understand how many store visits come from new or repeat customers.

Use these insights to tailor your messaging (e.g. promote offers specific to new customers) or adjust your marketing strategy to help reach your most valuable customer segment. For example, if your business goal is to maximize sales from existing customers, identify which campaigns and ad groups reach the most returning customers and focus your budgets, bid increases and keyword expansions there. – Read more

Facebook
Twitter
LinkedIn
Pinterest
Strategy

Data-Driven Marketing Made Simple

Better Results From Your Marketing (Without Guesswork) In our previous guide, (Understanding Marketing ROI) we looked at how three key factors determine whether your marketing

Read More »