Google Ads will now report on landing page performance from shopping campaigns.
Data will be included in the “Landing pages” page.
The following data points will be recorded:
- Average CPC
- Conversion rate
On the “Landing pages” page, you can also do the following:
- See the expanded landing pages associated with each of your landing pages
- Identify which of your pages could provide a better experience on mobile devices
- Check a page’s mobile-friendliness or, if the page loads as a valid Accelerated Mobile Page (AMP) – Read more