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5 Capabilities Your Next Hospitality Marketing Agency Must Possess

Marketing technology (Martech) is constantly evolving and the capabilities of Marketing Agencies must evolve as well if they are wanting to stay at the forefront of their industry.

CRM and the Hospitality Industry

What is CRM? CRM, Customer Relationship Management. It’s not a new concept, especially not for the Hospitality Industry. It is exactly what it says on the tin.

10 Awesome Remote ToolsSoftware

10 Awesome Remote Tools

Helping us thrive as a distributed team When migrating our business over to a distributed model, our industry knowledge definitely helped.

Is anybody out there?Strategy

Is anybody out there?

This was a questions I was definitely asking myself in the first few days of working remote.

A Creative experimentLife

A Creative experiment

Inspired by the book from 99u — “Manage Your Day to Day” and the excellent article by James Clear — “Mental Drag”, I’m going to be setting aside dedicated time for creativity.

A brief moment of reflectionLife

A brief moment of reflection

Damn, I’m feeling energised lately. Head feels clear. Direction for the business seems so obvious.

Are we there yet?Strategy

Are we there yet?

One thing that working remotely brings sharply into focus is the importance of providing clear direction.

Do you have trust issues? — Part 2Strategy

Do you have trust issues? — Part 2

Last year I wrote an article about how we’d changed the way we worked at serchen.

Email is awesomeEmail Marketing

Email is awesome

And I don’t care what other people think!

Do you have commitment issues?Strategy

Do you have commitment issues?

Entrepreneurs are easily distracted by new ideas, often to the detriment of their own businesses. Why?

A Father’s  prideLife

A Father’s pride

This weekend was one of the proudest moments I’ve had as a parent. I’m a father of two amazing 9 year old (obviously twin) girls.

5 Reasons you should already be keeping a journalLife

5 Reasons you should already be keeping a journal

I’m a huge believer in keeping a regular journal. Whether that’s for personal thoughts or for merely recording business decisions and plans you’re making for the future.

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