Social Media
Social MediaIs the influencer marketing bubble set to burst?
Zoe Stimpson·In 2017, influencer marketing became a billion-dollar industry and it could be worth a whopping $2.38bn in 2019.
Social MediaThe Power of a Picture
Zoe Stimpson·They say a ‘picture says a thousand words’ and in many ways, this is true. One image can depict exactly what we need to know without anything having to be explained. – Read
Social MediaHow Social Media Marketers Can Leverage Marketing Technology
Zoe Stimpson·As audiences grow and platforms become more sophisticated, social media is only becoming more valuable for marketers.
Social MediaFive brands putting employees at the heart of their influencer strategy
Zoe Stimpson·High-profile influencers on social media platforms have continued to grab the headlines in 2017, but a different kind of influencer tribe has been steadily…
Social MediaHow to Increase Sales via Instagram
Zoe Stimpson·Instagram isn’t just a photo-sharing social media platform for millennials.
Social Media5 ways to perk up your company’s Instagram
Zoe Stimpson·It’s so easy to get stuck in a rut, posting the same old content which might have worked when you first started. 5 Ways you can shake things up again – Read
Social MediaHow to properly set up and run an influencer marketing campaign
Zoe Stimpson·While influencers are more prevalent within certain industries (namely, fashion, beauty and lifestyle), there are several companies which prove that no matter…
Should Instagram be part of your Hospitality Marketing Strategy?
Zoe Stimpson·Instagram is one of the fastest growing social networks today. But, should this social platform be part of your hotel, restaurant, bar or event venue’s marketing strategy?
Social MediaThe hidden cost of being social
James Ketchell·Social Media has changed the world forever. But greater levels of engagement bring with them greater overheads for your businesses. Where will it stop?
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