Social Media
Social MediaSize Isn’t Everything – Why Micro Influencers Matter
Zoe Stimpson·Micro-influencer marketing has been named as the industry’s next big ‘thing,’ publications such as Inc., Econsultancy and AdWeek listed micro-influencers as a…
Social MediaFacebook Vs. YouTube for Marketing Videos: What’s the Difference?
Zoe Stimpson·A creative, high-quality video posted on Facebook or YouTube that plays to the viewer’s wants, motivations and needs can go far to bridge the gap between you…
Social MediaMicro-Influencers: The Marketing Force Of The Future
Zoe Stimpson·When thinking of social media influencers, who comes to mind?
Social MediaThe Shocking Cost of Youtube Fame
Zoe Stimpson·YouTube stardom can come at a heavy price.
Social Media10 Tools to Boost Your Small Business’ Social Media Game
Zoe Stimpson·Using social media is a fantastic way for your small business to stand out from and engage with your community.
Social MediaJ D Wetherspoon just quit social media. Should you?
Zoe Stimpson·There was a bit of a brouhaha on the social web last week when a major restaurant chain in the UK announced it had quit social media.
Social MediaFour ways to maximise Amazon’s social marketing power
Zoe Stimpson·Whilst Google is known for dominating search marketing, Amazon has started giving the search giant a run for its ad revenue – something that astute marketers…
Social MediaDoes Buying Instagram Followers Work?
Zoe Stimpson·You might know your Instagram content is good, but imagine how much better it will seem if it looks like 10,000 people agree. – Read
Social Media10 brands with superb social media copywriting
Zoe Stimpson·When it comes to writing on behalf of a brand, social media tends to get a bad rap.
Social MediaWhat is Snapchat’s place in the marketing mix?
Zoe Stimpson·In the 12 months since Snap popped on the NY stock market, the company has invested heavily in its advertising offering, but questions remain as to its real…
Social Media4 Industries That Will Dominate Social Media in 2018
Zoe Stimpson·Once seen as purely a tool for entertainment, social media has become an indispensable marketing tool for many industries over the past few years, rivalled only by word of mouth.
Social Media15 Ways to Use Snapchat for Your Business
Zoe Stimpson·The days of Snapchat being used solely for sending pictures between friends are over.
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