If you’re looking for a customer relationship management (CRM) system to integrate with Gmail, then you’re in luck.
Gmail accounts for 29.5% of the market share of email clients, second only to Apple’s email services, which makes it a perfect target for CRM providers looking to increase the utility of their software while also appealing to a larger audience.
With over 1.8 billion users worldwide, and accounting for 75% of all browser-based email opens, Gmail is enormously popular, which is reflected in the business world too, with 92% of US-based startups using Gmail and 60% of mid-sized businesses using it.
This popularity hasn’t passed CRM providers by, and to try and capitalize on Gmail’s wide usage, numerous integrations have been made to improve user workflows involving Gmail. – Read more