Social Media
Social MediaFrom C to B: How Instagram Stories Offer Value to B2B Brands
Zoe Stimpson·Since its launch in 2016, Instagram Stories has largely been the domain of individual users.
Social MediaThe Rise of Social CRM and Why Your Business Needs It?
Zoe Stimpson·It has taken a long while for Social Media to evolve as a marketing medium for businesses.
Social MediaDigital Marketing Versus Social Media: What’s the Difference?
Zoe Stimpson·Digital takes the cake in the modern marketing world and social media is an important slice. But, they’re not entirely the same thing.
Social MediaInfluencer Marketing Is Under Attack: Six Reasons It Still Works
Zoe Stimpson·Building a business on the periphery of platforms you don’t control is always fraught with risk.
Social MediaHow does… Instagram’s IGTV work for marketers?
Zoe Stimpson·Socialbakers’ Yuval Ben-Itzhak explains how Instagram’s new long form video feature, IGTV, will work for marketers, influencers and brands.
Social MediaHow to make maximum use of micro-influencers
Zoe Stimpson·The rise of social media influencers is undeniable. Yet, what’s up with this surge in brands linking up with micro-influencers?
Social Media6 ways to tell better visual stories on Instagram
Zoe Stimpson·Instagram is the second-largest social media platform, after Facebook, says Jenn Herman. To get the most out of it, though, you can’t rely on sheer numbers alone.
Social MediaHow to Optimize Your Instagram Profile for Business
Zoe Stimpson·Want to make a stronger first impression with your Instagram profile? Wondering how to add branding and personality to your Instagram bio?
Social MediaFacebook Marketing: Six Steps to Auditing Low Performing Facebook Ads
Zoe Stimpson·With more than 2.19 billion monthly active users, Facebook provides marketing agencies the potential to put brands’ products and services directly in front of…
Social MediaDon’t Be Fooled by Fake Influencers, Here’s How to Spot them
Zoe Stimpson·How Mediakix showed the world that one can turn into a brand-sponsored Instagram “Influencer” in under three months and what businesses can learn from it.
Social MediaHow To Create Content That Cuts Through The Social Media Noise
Zoe Stimpson·Almost everyone has come around to recognizing social media’s importance for marketing and advertising.
Social MediaHow to Get Instagram Followers
Zoe Stimpson·Everyone’s favorite photo-sharing app, Instagram boasts over 800 million monthly active users worldwide.
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