PPC Advertising
PPC AdvertisingHow To Eliminate Wasted PPC Spend
Zoe Stimpson·As we all know, times are crazy right now.
PPC AdvertisingAd Copy Tips For the COVID Era
Zoe Stimpson·Striking a balance between promotional and socially conscious messaging can be challenging right now.
PPC AdvertisingHow to increase online sales in three easy steps through PPC ads
Zoe Stimpson·Coronavirus and related quarantine measures led to an increase in online sales, video content consumption, and the time people spent on the internet in general.
PPC AdvertisingSmall Business Guide to Google Smart Campaigns
Zoe Stimpson·Small business owners all know they need to be found when a searcher is looking for their products and services.
PPC AdvertisingHow To Double Relevant Google Shopping Volume in 5 Steps
Zoe Stimpson·Have you had trouble capturing enough targeted volume via Google Shopping to make it a meaningful revenue source?
PPC AdvertisingTrack Mobile Call Conversions in Google AdWords
Zoe Stimpson·80% of the internet users own and use a smartphone to browse the web, and 48% of them go to the search engines as the first step in their research for a product purchase.
Ad Spend During Coronavirus: Paid Traffic Trends
Zoe Stimpson·With the Covid-19 outbreak, ad spend is on the decline. But how can your business make the most out of the crisis?
PPC AdvertisingShould hotels consider resuming Google Ads and other search campaigns?
Zoe Stimpson·After the brutal shock to the travel industry due to the coronavirus crisis, the vast majority of hotels stopped or questioned all their investments in online…
PPC AdvertisingPPC In The Time Of COVID-19: You Asked, We Answered
Zoe Stimpson·Coronavirus seems to be the topic of every news channel, industry, etc. So it is no surprise that it’s the primary topic of discussion PPC as well.
PPC AdvertisingPausing Your PPC Campaigns Due to Coronavirus? Read this first…
Zoe Stimpson·The Coronavirus pandemic has had a huge impact on businesses around the world, and whenever there is economic uncertainty, one of the first things to get axed…
PPC AdvertisingWhy you shouldn’t use Google Ads’ seasonality adjustments for COVID-19 fluctuations
Zoe Stimpson·It’s not the right tool for addressing conversion rate volatility during this time. Here’s why.
Customers Still Need You: Here’s How to Start Your Online Business Quickly
Zoe Stimpson·A lot of small business owners are feeling immense pressure right now.
73–84 of 283 articles