Blog

How to Build an Email List from Scratch (A Step-By-Step Guide)

Zoe Stimpson·2 May 2020

If you’ve already got your first online store or landing page promotion set up, the next step is to get it in front of an audience.

PPC Advertising

Should hotels consider resuming Google Ads and other search campaigns?

Zoe Stimpson·1 May 2020

After the brutal shock to the travel industry due to the coronavirus crisis, the vast majority of hotels stopped or questioned all their investments in online…

PPC Advertising

PPC In The Time Of COVID-19: You Asked, We Answered

Zoe Stimpson·30 Apr 2020

Coronavirus seems to be the topic of every news channel, industry, etc. So it is no surprise that it’s the primary topic of discussion PPC as well.

Web Design

Conversion Funnels: Design, Build & Optimize in 3 Steps

Zoe Stimpson·29 Apr 2020

Having a clear understanding of your conversion funnels is like having directions (or setting up Google Maps) to where you want to go.

3 Connections Between Paid Search and CRO

Zoe Stimpson·28 Apr 2020

While being with Hanapin (now Brainlabs!) for five and a half years, I can honestly say that I love my career.

Data

Shopify Heatmaps: All you need to know

Zoe Stimpson·27 Apr 2020

Shopify is one of the most widely used platforms to host eCommerce websites.

Data

How To Create Heatmaps in Excel [4 steps]

Zoe Stimpson·26 Apr 2020

Analysts use heatmaps to analyze the magnitude of an event by visual cues.

Email Marketing

30 + Automated Email Responses You Should Send Today

Zoe Stimpson·25 Apr 2020

Email automation has become an essential part of any effective marketing campaign.

PPC Advertising

Pausing Your PPC Campaigns Due to Coronavirus? Read this first…

Zoe Stimpson·24 Apr 2020

The Coronavirus pandemic has had a huge impact on businesses around the world, and whenever there is economic uncertainty, one of the first things to get axed…

SEO

WordPress SEO Checklist: 20 Tips to Improve Your Rankings

Zoe Stimpson·23 Apr 2020

One of the reasons you have chosen WordPress as your website’s CMS might be because you have read that it is SEO-friendly out of the box.

Ecommerce

It’s now free to sell on Google

Zoe Stimpson·22 Apr 2020

The retail sector has faced many threats over the years, which have only intensified during the coronavirus pandemic.

Struggling to Sell during These Times? Here’s How One Business Created a Product in 7 Days That’s Already Earned 3K.

Zoe Stimpson·21 Apr 2020

Get 5 easy steps to create and sell an online product with email marketing. During COVID-19, your regular products and services may not earn the revenue they once did.

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