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SEOWhat is a Keyword Analysis? What is Keyword Research?
Zoe Stimpson·A keyword analysis (or keyword research) is the art and science of uncovering which keyword phrases your prospects are likely to use at Google or other search engines.
EcommerceHow to Sell on Facebook
Zoe Stimpson·Fans are vanity and sales are sanity.
SEOHow Google’s Mobile-first Index Works: Important Seo Best Practices
Zoe Stimpson·With a Mobile-First philosophy, Google continues to update its search engine algorithms to meet the demands of technologically-savvy searchers.
Social MediaHow to Make Pinterest Work for Your Business Marketing
Zoe Stimpson·Create a Winning Pinterest Business Marketing Strategy If you haven’t visited Pinterest for a while it may be time to take another look — since 2010 this…
Web DesignThe Untapped Potential of About Us Pages (And How to Write Your Own)
Zoe Stimpson·Along with FAQ and Contact pages, the About Us page is one of the first supporting pages you’ll likely create for your website, regardless of the industry you’re in.
Social Media6 Instagram Tips to Boost Your Luxury Brand
Zoe Stimpson·As luxury brands increase their social budgets to reach the growing millennial consumer market, Instagram is becoming an increasingly important platform.
Web DesignThe ultimate checklist for a successful website’s launch: Marketer’s edition
Zoe Stimpson·It’s the 11th hour and the launch of the new website is imminent.
Social Media10 Influencer Marketing Strategies You Should Know
Zoe Stimpson·Before buying anything, consumers are increasingly turning to blog reviews and/or social media these days.
Social Media7 Ways Social Media Listening Can Help You Grow Your Business
Zoe Stimpson·Approximately 2.62 billion people now use social media daily, posting a range of updates, images, selfies, and everything in-between.
Strategy4 Ways Your Small Business Can Thrive Using Digital Marketing
Zoe Stimpson·These four tips will help you lay the groundwork for an effective digital marketing strategy.
Social MediaThe mighty power of the micro-influencer: Going beyond the generic brand ambassadors
Zoe Stimpson·There’s little doubt that influencer marketing is now a bona fide part of the marketing mix.
Social MediaInstagram Marketing 101: Using Hashtags, Stories, and More to Grow Your Business
Zoe Stimpson·As far as social media marketing channels go, Instagram has been a major power player for a while.
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