Blog

Why Your Business Should Have a Content Marketing Strategy

Zoe Stimpson·9 Jul 2018

For some time now, paid advertising has been used as a reliable strategy to gain new customers. Unfortunately, paid ads are becoming less effective.

Data

Digital Marketing ROI: 11 Metrics You Must Understand

Zoe Stimpson·8 Jul 2018

Any novice who has ever dipped their toe into Google Analytics can attest that the sheer volume of data available could easily crush even the mightiest Avenger. Fighting Thanos.

SEO

What is a Keyword Analysis? What is Keyword Research?

Zoe Stimpson·7 Jul 2018

A keyword analysis (or keyword research) is the art and science of uncovering which keyword phrases your prospects are likely to use at Google or other search engines.

Ecommerce

How to Sell on Facebook

Zoe Stimpson·6 Jul 2018

Fans are vanity and sales are sanity.

SEO

How Google’s Mobile-first Index Works: Important Seo Best Practices

Zoe Stimpson·5 Jul 2018

With a Mobile-First philosophy, Google continues to update its search engine algorithms to meet the demands of technologically-savvy searchers.

Social Media

How to Make Pinterest Work for Your Business Marketing

Zoe Stimpson·4 Jul 2018

Create a Winning Pinterest Business Marketing Strategy If you haven’t visited Pinterest for a while it may be time to take another look — since 2010 this…

Web Design

The Untapped Potential of About Us Pages (And How to Write Your Own)

Zoe Stimpson·3 Jul 2018

Along with FAQ and Contact pages, the About Us page is one of the first supporting pages you’ll likely create for your website, regardless of the industry you’re in.

Social Media

6 Instagram Tips to Boost Your Luxury Brand

Zoe Stimpson·2 Jul 2018

As luxury brands increase their social budgets to reach the growing millennial consumer market, Instagram is becoming an increasingly important platform.