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Google AdWords Express is Now Part of Google Ads

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Google is notifying advertisers that AdWords Express has joined the Google Ads platform.

AdWords Express campaigns are now available in Google Ads as ‘Smart’ campaigns.

Previously, AdWords Express was a standalone solution, designed to be a lower maintenance option for small businesses.

Now, Smart campaigns still have all the same benefits as AdWords Express campaigns, but with improved features.

Google highlights the following benefits: – Read more

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