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Google Ads’ Optimization Score Now Includes Shopping Campaigns

My Post - 2019-08-23T113657.115.pngOptimization scores in Google Ads will now include shopping campaigns as well as search campaigns.

Google Ads will assign an individual score to each campaign type, and provide a combined score at the account level.

Scores for shopping campaigns range from 0% to 100% – a score of 100% means the campaign is optimized to perform at its full potential.

Along with optimization scores, Google Ads will offer recommendations based on its evaluations of each campaign type. – Read more