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Four examples of ‘hard luxury’ brands embracing ecommerce

Ecommerce is now a big focus for luxury brands.  The global luxury market grew by 5% to reach an estimated €1.2 trillion in 2017, with online sales increasing by 24% to reach an overall market share of 9%.  – Read

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Marketing to machines
Strategy

Marketing to machines

Imagine this: booking a flight, reserving a hotel, or purchasing groceries online is no longer a task you perform, it’s a task your AI agent

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