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If You’re Treating Influencer Marketing Like Advertising, You’re Doing It Wrong

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It’s strange to think, as accustomed as we are to social media, that it has only been around for about two decades. But it’s also strange to realize that many elements that underpin these platforms—the importance of word of mouth, the power of influencer marketing—are actually quite old. – Read

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How to Build Real Momentum
Strategy

How to Build Real Momentum

That restless twinge in your stomach when a competitor launches something new—that nagging thought you’re about to miss the next big thing—we’ve all felt it.

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