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Outcome-Based Selling
Strategy

Outcome-Based Selling

Outcome-based selling is a sales approach that focuses on the benefits and outcomes that a product or service can deliver to the customer, rather than

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what is bant
Strategy

What is bant?

What is bant? BANT is an acronym that stands for Budget, Authority, Need and Timing. It is a structured sales process with four criteria, used

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cob
Strategy

COB in Emails

COB, or close of business, is a term that is commonly used in emails and other business communication to specify a deadline for a task

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