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16 Things That Can Hurt Your Site Rankings (SEO Checklist)

My Post - 2019-08-29T185344.993.pngThe worst nightmare for a webmaster happens when they find a sudden drop in their site rankings and all their hard work is gone!

Are you one of those? Well, take a deep breath! You are not the only one.

Every website has faced or will face a drop in rankings in the future. You can’t avoid it, but you can certainly minimize the impacts of it.

A drop in rankings can happen for a variety of reasons. Both the obvious ones and not so obvious ones are explained in this article. Here are 16 things that can hurt your site rankings:

1. You Are Busy Creating Lots of Low Quality Links to Your Site

Any link that is created or purchased with the intention of manipulating the PageRank that directly impacts a site’s ranking in the search results is referred to as a low-quality link.

Examples of low-quality links are links from low-quality web directories, low-quality article directories, low-quality guest posts, or spam comments. A complete list of link schemes that are counted as unnatural by Google can be found here.

How To Identify Low-Quality Links?

Look for site messages under Search Console. If you have lots of unnatural links pointing to your site, the chances are high that Google will directly send you a message asking you to fix those links. An example of an unnatural linking message is provided below:

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